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June 2014 - Newsletter

Pedersens P Mgmt

June 2014

Promotion is one of the two website fundamentals. Promotion comes in various forms, this month we highlight including case studies on your services and taking great product images. 

Avoid any embarrassing or costly mistakes by making testing part of your website management routine.

Top articles of the month

Testing your website Zeald

Testing... Testing... 1... 2... 3

Testing should be second nature to any website manager/owner. Any change you make in an email, or on your website has to be tested from your back end, and from the customer's perspective.

Read our article on why testing is important, what happens when people don't test, and our go-to testing checklist.

How to product high quality product images

How to create high quality product images

Product images are important to get right. Customers need to be able to envision themselves with your product. High quality, clear images showcase the best features of your product or service.

Have a read of our guide on how to create high quality product images for your website. 

Case studies to promote your products

Case studies as promotional tools

Case studies are a great tool for promoting your product or service in a natural setting. In addition, they can help build trust and credibility around your products and services, as well as your business.

Click the link to read more about the benefits of case studies and how to get started. 


Feature in Zeald marketing

Thanks to our client, Pedersens Property Management for being part of this month's newsletter. We also want to take this opportunity to congratulate them for winning two prizes at the recent Leading Property Managers for New Zealand Awards: Best Property Manager, and Best Property Management Website. 

We love seeing pictures of our clients, and being able to use them instead of stock photography is great. It's not only something that helps us, but also helps get your business in front of a brand new audience. If you'd like to appear in Zeald marketing, please send an email to sarah.gleeson@zeald.com 


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Top Tip: Keyboard cheat sheet

Save time with the following shortcuts. (*note Apple uses Command instead)
Ctrl + X / C / V   Cut / Copy / Paste Ctrl + A   Select all Ctrl + S   Save
Ctrl + Z   Undo Ctrl + P   Print Ctrl + F   Find 
Alt + Tab Go through open windows Ctrl + N  New window in browser Ctrl + T  New tab in browser
F6   Highlights address bar in browser F5   Refreshes browser  Tab move to next option 
Ctrl + Shift + T  Reopen closed window browser  Click with the scroll button on a mouse to open a new tab (Mac Only) fn + Delete deletes to the right