June 2014Promotion is one of the two website fundamentals. Promotion comes in various forms, this month we highlight including case studies on your services and taking great product images. |
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Testing... Testing... 1... 2... 3Testing should be second nature to any website manager/owner. Any change you make in an email, or on your website has to be tested from your back end, and from the customer's perspective. |
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How to create high quality product imagesProduct images are important to get right. Customers need to be able to envision themselves with your product. High quality, clear images showcase the best features of your product or service. |
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Case studies as promotional toolsCase studies are a great tool for promoting your product or service in a natural setting. In addition, they can help build trust and credibility around your products and services, as well as your business. |
Thanks to our client, Pedersens Property Management for being part of this month's newsletter. We also want to take this opportunity to congratulate them for winning two prizes at the recent Leading Property Managers for New Zealand Awards: Best Property Manager, and Best Property Management Website.
We love seeing pictures of our clients, and being able to use them instead of stock photography is great. It's not only something that helps us, but also helps get your business in front of a brand new audience. If you'd like to appear in Zeald marketing, please send an email to sarah.gleeson@zeald.com
Top Tip: Keyboard cheat sheetSave time with the following shortcuts. (*note Apple uses Command instead)
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